Free checklist
The 10-Minute Google Checkup
Ten quick checks to make sure customers can find you, trust you, and call you. Grab your phone and a coffee.
Search for your business name
Open Google on your phone and search your business name + city. Does your profile show up, with the correct name?
Check your hours
Are your regular hours right? Add holiday hours so nobody drives to a closed door.
Check your phone number and website
Tap them. Does the number ring you? Does the website link work on a phone?
Pick the right main category
Your primary category (like "Plumber" or "Mexican restaurant") plays a big part in when Google shows you.
Write a plain description
In 2–3 sentences: what you do, who for, and where. Use the words customers actually search.
Add 5 fresh photos
Your storefront, your team, your work. Real photos beat stock photos every time.
Look at your last 5 reviews
Reply to each one — thank the good ones, respond calmly to the bad ones.
Ask for one new review today
Text a happy customer your review link. One a week adds up fast.
Search for what you do, not your name
Try "[your service] near me." Do you show up? Who does? That's your competition.
Post one update
Share an offer, an event or a photo on your Google profile. It shows you're open and active.
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